Why choose customized paper bags for advertising your brand?
Marketing is the stage where business owners promote their products and services. It helps them to increase their sales and revenues. It also enables them to reinforce their position in the market. One way of a good marketing strategy is to hand out customized giveaway items. Nowadays, there are a lot of businesses who are in to giving promotional products such as t-shirts, key chains, stuffed toys, and more. But if you are going to venture into such, then consider distributing custom paper bags
as your free merchandise items in your impending marketing functions and tradeshow affairs. A lot of companies favor paper bags with logo as their promotional gift items, and there are a number of good reasons why. So if you really want to advertise your brand, then a handful of printed paper bags at your disposal might just be the breakthrough you are looking for.
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Again, why custom paper bags? They are thin and frail, and can easily be torn apart. But mind you, despite their downsides, they also have a generous share of advantages as well. Paper bags are known to be a handy item. Unlike the others, giveaway paper bags are really useful. People can benefit from the usable feature of these freebies. As they go somewhere else, they can utilize this promo item to carry their stuff effectively, especially when on the move. But the advantages do not stop there. Because they are recyclable, people can use them over and over again, and that alone speaks volumes, as your customers won't have to look hard for something that can help them store their belongings. With repeated use, they will also remember your brand repeatedly.
Another upside of personalized paper bags
is that they are available in diverse assortments. They come in different colors, shapes, and styles. Usually a paper bag resembles that of a old, brown, fragile bag. But customized paper bags are much more than that. Promotional paper bags are available in either plain white or colorful designs and the beauty of this is that you can match it with your brand identity. There are also variations in shapes and designs. All of these can really attract your audience towards to your brand.
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But one thing that separates paper bags from the rest is that they are made of environment-friendly material. A lot of these customizable handouts are made from recycled paper that is beneficial to the conservation of our Mother Earth. When you give something that can contribute to the well-being of our environment, it creates a positive image for your brand and that is a promotion that will really skyrocket your business to the top. Order paper bags in bulk by dialing 877-272-6337. Call now!
Custom Paper Bags
In line with the global call for being environment-friendly, the use of custom paper bags has grown by leaps and bounds. Nowadays, you see establishments using paper bags instead of plastic. Plastic can contribute to pollution and can be hazardous to the environment. Unlike plastic, paper bags are more eco-friendly and easily recyclable. Since it can be used over and over again, paper bags can contribute to saving trees. Did you know that saving one sheet of paper a day can save up to 40.000 trees a year?
Unlike plastic bags, custom paper bags are more durable. They can now withstand more pressure and you can now load as much as you can. Paper bags are biodegradable unlike plastic which are made from polyethylene. It takes a thousand years for plastic bags to decompose as opposed to the 3-6 weeks for paper bags. Unfortunately, most of the plastic bags are not recycled right away. The Wall Street Journal revealed that only 1% are recycled worldwide.
Paper bags are safer than plastic bags. A recent report by the US Consumer Product Safety Commission revealed that an average of 25 children die yearly due to suffocation on plastic bags. With paper bags, you simply have to tear the bag apart eliminating risks that a child can die of suffocation.
Paper bags also pose lesser threat to wildlife. Polyethylene plastic bags end up in the ocean and can be risky to marine life. Birds and marine animals can die of choking or poisoning when they ingest or gets entangled in the bags. There were incidents when turtles mistook them for jellyfish and swallowed them. In the North Pacific, for example, it is estimated that 100,000 marine animals die yearly. Land animals are also not safe from plastic. When the material stays in their digestive system, they will not be able to eat and may die of starvation.
Paper bags are recyclable. 70 percent of the new bags given away by a department store are made from recycled paper themselves. Aside from that, paper bags have a variety of uses, you can use them for carrying your lunch, extra clothes, and other stuff. In addition, you can use them as a storage container or even as a gift bag. They are quite useful for a lot of applications around the house. It is their versatility that makes them quite popular as a giveaway item.
Personalized paper bags have been popularly used as a giveaway item. Department stores and commercial establishments use them as a freebie during corporate events or store promotions. The wide imprint area of these bags have provided businesses with a huge advertising space. They will be used by the customer when shopping, during travel, or when carrying their lunch to the school or office thus ensuring the visibility of your brand. They come in different varieties so you can choose the right one that will truly represent your brand to potential customers.
What are the common uses of custom paper bags?
Aside from carrying your groceries, there are many other uses of custom paper bags. Here are some of them:
1. Paper bags can make an excellent book cover. The good thing about them is that your child can customize the cover according to their liking.
2. In a hurry to wrap a present? No problem. You do not have to rush to the grocery or department store to buy a wrapper. Just cut a paper bag along its seams until its a flat rectangle. Place the gift on the top and fold the paper and tape it. Voila! You have a gift wrapper already. If you like, add some decorations using markers, paints, or stickers.
3. Paper bags are sturdy enough to carry your dirty clothes if your laundry basket is already overflowing. Just make sure that the clothes are already completely dry or they could end up under your feet.
4. Paper bags can help clean artificial flowers. Place them in the bag and add 1/4 cup salt. Shake the bag and the flowers will look like new again.
5. They are great travel essentials. Whether going on a vacation or to the beach, paper bags can come in handy. You can use them to bring home souvenirs or place your soiled laundry or beach towels.
Where Did Paper Bags Come From?
Custom paper bags have proven to be a handy tool for all of us. We use them for carrying stuff such as lunches, groceries, for taking out trash, holding things, and getting organized. Before paper bags, people would bring a container to carry the things they would buy in the market, possibly a basket. If the customer has no container, the vendor would twist some paper to hold the bought items, called a cornucopia.
In very busy stores, the cornucopias would be made ahead of time and glued together. These comprised the first paper bags. By the 1860s, the first machines for making paper bags were invented by S.E. Petee. However, each machine were quite distinct and made slightly different bags. In 1869, Union Company of Pennsylvania made a paper bag making machine that had the best features of the earlier machines. This started the paper bag making industry.
In 1875, the Union Company of Pennsylvania made so many bags that they changed their name to Union Bag and Paper Company. In their first year as a paper bag company, they made 606 million bags which was quite a huge number during that time. With mass production, storekeepers were able to cut down on costs.
During the same time, Margaret Knight was employed in a paper bag factory. She developed a new part for the paper bag-making machine that automatically folded and glued the bags. Initially, no one took her seriously because she was a woman and they thought she had no knowledge about machines. Eventually, however, her part was installed on the machine and is regarded as "the mother of the grocery bag." This component is still being used today. Margaret Knight went on to start the Eastern Paper Company in 1870 and patented 26 other inventions.
In 1912, a grocery store owner named Walter Deubner of St. Paul, Minnesota realized that all of his customers only bought as much as they could carry. He thought that if they could carry more items, then they would buy more. He then went on to improve the paper bag. He added a cord that ran through the bag which also served as the handle. The Deubner Shopping Bag could carry up to 75 pounds. In 1915, he patented the bag and sold them for 5 cents each at a rate of 1 million a year.
Why buy custom paper bags?
1. Paper bags are handy items for shopping. With paper bags, you are not limited to the number of items you will shop for. These bags are strong enough to carry as much load as it can.
2. Paper bags come in different styles and colors. This is one of their strengths as a promotional item. You can choose the style or color that will best suit your advertising requirements.
3. They can be personalized. Paper bags have a wide imprint area that you can use for promoting your business. You can add your logo, brand name, or slogan on the bag to give your brand instant exposure.
4. Paper bags are affordable. You do not have to worry if you do not have enough advertising budget. Paper bags are more affordable than newspaper advertisements or television commercials. So they will not break your bank.
5. For your custom paper bags need, Branders is the best choice for choosing quality and affordable bags. We have the lowest cost in the industry but the quality is not compromised. Our account managers can help recommend the most appropriate paper bag that will suit your requirements.
Thank God for these custom paper bags. With these items, shopping has never been this easy. Now you do not have to limit the number of items you will shop for. Paper bags are durable enough to carry as much load than before. These bags have also proven to be a tough nut to crack as far as increasing the exposure of a certain brand. Unlike the traditional mediums of advertising, you need not worry about your budget. Paper bags only require a minimal investment on your part. This translates to huge savings for your business. The money you will save can then be allocated to other projects that your company is undertaking. You will never go wrong with custom paper bags as your advertising material. In the long run, you can look forward to getting huge returns in a short period of time. Take your brand to the next level and grab the attention of potential customers. Call our toll free number at 877-272-6337 and experience top notch customer service from our dedicated account managers.
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