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Look at the writing instruments at your desk. We bet that you didn’t buy all of them at the supplies store. In fact, we take a wild guess that more than half of the pens you use in scribbling notes at the company meeting or signing important documents are marketing pens imprinted with corporate logos.
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According to the Promotional Products Association International, marketing pens are the second most popular promotional item next to custom apparel. Research shows that among people who received promotional giveaways, more than 30 percent carried the giveaway with them. Marketing pens best fit the description of the perfect promotional item: They are useful and lightweight. They are carried around by everyone. Whether it is to sign checks, jot down a list of things to do, make notes from class, or fill in forms, marketing pens serve a universal purpose. Nobody can live without them.
Branders.com offers a wide range of marketing pens, from ballpoint pens and high-tech pens to Lecce pens, rollerball pens, gel pens, and translucent pens. Whether you’re working on your visibility, needing supplies for large events like conferences, bringing in more people to your trade show booth, or making sure people can get in touch with you in every way possible, marketing pens are great vehicles.
With hundreds of options for marketing pens, it’s easy to trim down your list if you think of how you want to position you brand and your intent. The Basque Twist makes an elegant gift during special occasions like holidays, company anniversaries, and other important milestones. The Flip Clip Neo Pen fits a big need when you are organizing conferences or participating in trade shows. Unlike business cards, with their intrusive “call me” tone, promotional pens display your logo and contact numbers for all to see but without that demand.
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