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Branders.com wins buyer's choice award at Exhibitor Show 2000

Leader in online custom promotional products also nabs best of show award

San Mateo, CA — March 6, 2000 — Branders.com’s innovative, custom online promotional product site was selected this week as the winner of the Buyer’s Choice Award at the Exhibitor Show 2000 in Las Vegas. The Exhibitor Show is America's leading training conference and exhibition for trade show and event marketing professionals.

A panel of six judges comprised of Fortune 1000 trade show and marketing executives reviewed the 250 show exhibits and gave Branders.com top honors in all four measurement categories. The categories included: innovative product design, broad-based applications, addresses an industry need, and enhances the job of exhibit managers.

The judges comments included: "This is a great way to incorporate branding into your company’s giveaways; Branders.com gives control over the promotional product design process; Branders.com provides a visual example of items for review by many – this is great if you can’t imagine what a product looks like on your own," and, "internet access for product purchasing with the ability to view the final product is the perfect way to do business today."

"Branders.com really wowed our Exhibitor Show attendees – their booth was mobbed by managers from mid-size and large corporations that wanted to use their web site to make their large volume purchases," said Dee Silfies, president of Exhibitor Magazine Group, producer of Exhibitor Show. "Branders.com provided attendees with the ideal promotional product solution that they’d been searching for for many years."

Branders.com also won the Exhibitor Show’s Best of Show award for its trade show booth. Measurement criteria included: inviting design, functional/accessible layout, graphics clear and easy to read, products displayed effectively and marketing messages clear. Judges felt that, like the Branders.com web site, the Booth was effective and provided an easy approach to marketing promotional products.

"It’s clear that one of our important customer market segments, trade show and conference managers, agree that our focus on providing them with the best products and most complete site is what they’ve wanted and needed for some time," said Jerry McLaughlin, Branders.com President and CEO. "Our momentum and market leadership is really growing -- as indicated both by our volume of orders and the large number of mid-sized and large corporations that are turning to us to solve their promotional product challenges."

About Exhibitor Show 2000
In its 12th year, Exhibitor Show is America's leading training conference and exhibition for trade show and event marketing professionals. Exhibitor Show is produced and sponsored by Exhibitor Magazine Group, Rochester, MN. For more information, including online registration, visit www.exhibitornet.com or call 1-800-752-6312.

About Branders.com
Branders.com is the leading online "See Before You Buy" provider of custom-branded promotional products. Branders.com allows companies to interactively find, brand and buy promotional products online, with the immediate ability to see a logo or artwork in 3-D on a product. The company offers thousands of products online, including exclusive brands, from over 40 major suppliers. Branders.com is also the only company to have such technological innovations as: PhotoSampleÔ technology, Product FinderÔ, IdeaEngineÔ, Secure Project Folders, and Instant Quotes.

Branders.com is headquartered in San Mateo, California, with offices in Chicago, Los Angeles and Boston. The company’s investors include: ABS Ventures, Altos Ventures, Discovery Ventures, Doll Capital and Menlo Ventures. Additional information can be obtained via the company’s web site at www.branders.com or by calling 1-877-BRANDERS.
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